10 Answers to the Most Common Questions About Programmatic Advertising

What Is Programmatic Advertising?

How Does It Work for Advertisers?

Why Is Programmatic Advertising Important for Publishers?

Efficiency

Communication

Simplicity

Relevancy

Why Is Programmatic Advertising Important for Advertisers?

Efficiency

Real-time flexibility

Scalability

What Are the Different Types of Programmatic Advertising?

Real-Time Bidding

Private Marketplaces

What Is a Demand-Side Platform?

What Is a Supply-Side Platform?

What Is the Difference Between an SSP and a DSP?

What Is a Data Management Platform?

How Much Does Programmatic Advertising Cost?

Increase Campaign Efficiency with Programmatic Advertising

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Publisher’s all-in-one business software solution for efficient ad sales management built on Salesforce with customers in 25+ countries. http://advendio.com/

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ADvendio

Publisher’s all-in-one business software solution for efficient ad sales management built on Salesforce with customers in 25+ countries. http://advendio.com/