Business Development Expert Ali Boukhalfa Joins the ADvendio Global Growth Team

2 min readMay 27, 2019

ADvendio announces the arrival of Ali Boukhalfa, to the sales team as an Account Manager for France and French-speaking markets.

With over 6 years of experience working in the SaaS industry, including working as an ERP Specialist at Oracle, Ali has helped a number of large French enterprises drive their digital transformation.

Due to his background in IT and Finance Ali has a good understanding of today’s business challenges and can advise key stakeholders on how to achieve operational efficiency through digital transformation.

Upon his arrival, he commented:

“I am thrilled to be joining the team at ADvendio. Joining this company provides me with the opportunity to rise to an amazing challenge and is a natural progression at this stage in my career.

I believe ADvendio has a huge potential to expand worldwide and it is rewarding to feel that our daily efforts contribute to the company’s overall success.”

The new ADvendio Account Manager will be imperative to expanding ADvendio’s presence in France and French-speaking markets by building partnerships, establishing further customer relationships, and increasing ADvendio’s visibility across print, digital advertising, out-of-home, and streaming media advertising.

ADvendio Head of Sales Operations, Livia Varga is pleased with his arrival:

“Recruiting an Account Manager for the French-speaking market was a strategic hire for us, and I am delighted to welcome Ali to the Team. He has a wealth of experience in Business Development and launching SaaS products in this region. I am very much looking forward to working with him on this strategy.

Ali joins our global sales team where he will be based in Paris. He will be primarily focused on growing the ADvendio footprint in France and across French-speaking markets.”

This is an important hire for ADvendio as the company looks to meet the increased customer demands.

Originally published at on May 24, 2019.




Publisher’s all-in-one business software solution for efficient ad sales management built on Salesforce with customers in 25+ countries.