Cartology Selects ADvendio To Help Power Its National Omnichannel Retail Media Ecosystem
ADvendio is delighted to announce its partnership with Cartology, one of Australia’s largest retail media businesses powered by the Woolworths Group. Woolworths Group is Australia’s largest food and everyday needs retailer with over 1,400 stores across Australia and New Zealand. Cartology connects brands to customers across the Woolworths ecosystem with targeted omnichannel solutions across a broad advertising portfolio of products and services, some of which include point of sale, digital in-store, in-store radio, digital online, and print.
Cartology engaged ADvendio to improve its inventory and order management processes through automation to enable the flexible management of Cartology’s omnichannel ecosystem.
ADvendio’s Connect and Finance modules will be implemented by Cartology to automate the management of campaigns, delivery data, and associated financial processes.
Read the full press release here.